Knott’s Berry Farm is starting the year off with plenty of surprises for 2020, beginning with the opening of a brand new Build-A-Bear Workshop on Tuesday, January 28. The new store will be located in the California Market Place, behind Virginia’s Gift Shop and Mrs. Knott’s Chicken Dinner Restaurant. Build-A-Bear is a global brand that kids love and parents trust, it’s a location where guests can create customizable furry friends. To honor the park’s Old Western theme, the new location will feature an exclusive line of customizable cowboy, cowgirl and train conductor themed bears. To tie in with the park’s Seasons of Fun events, custom products and limited edition accessories will also be available for the furry friends starting off with a special t-shirt on opening day. A special Build-A-Bear and Knott’s Berry Farm photo-opportunity will be displayed in front of the store location for families to capture and share those memorable bear selfies and pictures once the Workshop officially opens its doors on January 28.